Women’s ethnic wear brand Aurelia has opened an exclusive brand outlet in Mohali. The new store is located in the city’s CP.67 Mall and bolster the TCNS Clothing Co Limited brand’s brick-and-mortar presence in the state of Punjab.
“It’s a new era of fashion for Mohali as Aurelia Womenswear has now launched at CP 67,” announced the mall on Facebook. “This festive season explore Aurelia’s collection where tradition meets style.”
The store has an open façade and warmly lit interior featuring a statement blue archway and lattice wall covered in candles to celebrate the Diwali season. In-store, shoppers can browse Aurelia’s selection of women’s ethnic and occasion wear as well as the brand’s line dedicated to young girls.
The store also houses a section dedicated to Aurelia’s casual and lounge wear line. The fusion style product range features loose-fit tunics and tops in a mix of ethnic and western style prints.
Aurelia joins brands including Also, The Collective, Jack & Jones, Vero Moda, Arrow, and The Body Shop in CP.67 Mall. The shopping centre is a project by Unity Group and Homeland.
Aurelia has a network of over 220 exclusive brand outlets spread across India and South Asia. The brand also has a presence in over 1,000 large-format store outlets located across over 150 Indian cities as well as an online presence across all major e-commerce platforms.
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